Email Marketing Workshop with Fund17
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We’re excited to announce that we’re partnering with Fund 17 to bring an Introduction to Email Marketing Workshop from 6 – 8 pm on Thursday, January 24th on Bayou Road (2533 Columbus St). This event is free and open to the public! Both organizations will be on site to help educate small business owners on the benefits of email marketing. Our very own VP, Serah Ridolfo, and Marketing Manager, Allison Schmidt, will lead the workshop!
One of our core values is ongoing education and bringing our marketing expertise to small business owners all around New Orleans. Partnering with Fund 17 was a natural fit for both of us! Read more about it in this article from Biz New Orleans!
Fund 17 is a nonprofit organization whose mission is to combat opportunity inequality in the seventeen wards of New Orleans by providing micro-entrepreneurs financial and educational tools for self-empowerment. This workshop is to help to educate local business owners and entrepreneurs on email marketing: what it is, why it’s important and how to use it for their business.
ABOUT THE WORKSHOP
We love email marketing. Seriously, we’re all about it! We love email marketing so much because it can be so powerful for businesses of all shapes and sizes. But, when used incorrectly, email marketing can annoy your customers, waste your time, and make you lose out on sales. Participants in this workshop will learn how to successfully use email marketing to grab the eyes of their customers, leading to increased brand trust and increased sales.
The workshop, entitled Email Marketing 101, will teach participants about utilizing MailChimp for email marketing. Get Online NOLA will lead the workshop, beginning with email marketing basics. Then we will move into collecting emails, moving customers through the sales process with email, and ending with email campaign best practices. Participants should bring a laptop to get hands-on experience during the workshop. The workshop will end in an open discussion, plus one-on-one workshop time with the expert.
ABOUT THE PRESENTERS
Serah Ridolfo is the Executive Vice President of Get Online NOLA and likes to get nerdy with data and metrics. She combines her knowledge of running a small business with her education in Marketing to create digital solutions to help grow your business. You can find her enjoying live shows and spending as much time as possible outdoors when she’s not in the office.
Allison Schmidt is the Marketing Manager for Get Online NOLA. She loves to use both sides of her brain by being super-organized and creating clever copy for websites and advertisements. She uses these skills plus her marketing degree to strategize and deliver marketing campaigns for small businesses in New Orleans. When she’s not at work, you’ll find Allison cooking, crafting, or reading.
Can’t make it to the workshop? We help businesses all around New Orleans level up their marketing! Learn more in a free strategy session!